WhatsApp Business Beta Download: How to Join and Use the App
WhatsApp is one of the most popular messaging apps in the world, with over 2 billion users. But did you know that there is also a version of WhatsApp for businesses? WhatsApp Business is a tool that allows you to communicate with your customers, showcase your products and services, and grow your business. In this article, we will explain what WhatsApp Business is, how it differs from WhatsApp, how to join the beta program, and how to use the app for your business.
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What is WhatsApp Business and How is it Different from WhatsApp?
WhatsApp Business is a free-to-download app that is built on top of WhatsApp Messenger and includes all the features that you rely on, such as multimedia, free calls, free international messaging, group chat, offline messages, and much more. The main difference between WhatsApp and WhatsApp Business is that WhatsApp Business allows you to create a verified and more complete business profile, so that your customers can trust who they are chatting with. You can also access additional features such as catalog, short link, messaging tools, and labels.
WhatsApp Business App vs WhatsApp Business Platform
There are two ways to use WhatsApp Business: WhatsApp Business App and WhatsApp Business Platform. The app is for small businesses who personally manage conversations with customers. You can download the app from the Google Play Store or the Apple App Store and set up your account with your business phone number. The platform is for medium to large businesses who communicate with customers at scale through programmatic access. You can integrate WhatsApp into your CRM and customer support software and unlock more features such as chatbots and media-rich messages.
WhatsApp Business Features and Benefits
WhatsApp Business has several features that can help you run your business efficiently and effectively. Here are some of them:
Catalog: You can showcase and share your products and services within your business account. You can add images, prices, descriptions, links, and more. Customers can browse your catalog and place orders directly from WhatsApp.
Short link: You can make it easy for new customers to connect with you by sharing an auto-generated short link. Customers can message you by clicking on the link without having to save your number.
Messaging tools: You can use WhatsApp messaging templates to build key conversations in advance. You can also create automated greeting messages, away messages, and quick replies to save time and improve customer service.
Labels: You can sort your conversations with customers into helpful categories, such as "New customers", "Pending orders", "Payment received", etc. This will help you track your orders, generate leads, and keep your account organized.
WhatsApp Business can also help you improve visibility, automate communication, keep your workflow organized, drive business outcomes, and build long-lasting customer relationships.
How to Join the WhatsApp Business Beta Program
If you want to try out the latest features of WhatsApp Business before they are released to the public, you can join the beta program. The beta program allows you to test new versions of the app and provide feedback to the developers. Here's how to join the beta program for Android and iPhone users:
For Android Users
Open your WhatsApp Business App.
Tap the 'more options' icon.
Click on 'Linked devices'.
Press 'Multi-device beta'.
Tap on 'Join beta'.
Alternatively, you can become a WhatsApp Business beta tester by visiting the Google Play Store and follow the instructions.
Or, you can visit and tap on "Become a tester".
Wait for a few minutes and then update your app to the latest beta version.
For iPhone Users
Open your WhatsApp Business App.
Tap on 'Settings'.
Click on 'Help'.
Press 'Contact Us'.
Fill in the form and request to join the beta program.
Wait for a confirmation email from WhatsApp and follow the instructions.
How to Use WhatsApp Business for Your Business
Once you have downloaded and installed the WhatsApp Business app, you can start using it for your business. Here are some steps to follow:
Create a Business Profile and Catalog
The first thing you need to do is to create a business profile that includes your business name, logo, description, address, website, email, and hours of operation. This will help customers find and trust your business. You can also create a catalog of your products and services within the app. You can add images, prices, descriptions, links, and more. Customers can browse your catalog and place orders directly from WhatsApp.
Use Messaging Tools and Labels
The next thing you need to do is to set up your messaging tools and labels. Messaging tools allow you to automate and personalize your communication with customers. You can create greeting messages, away messages, quick replies, and message templates. Labels allow you to organize your conversations with customers into categories, such as "New customers", "Pending orders", "Payment received", etc. This will help you track your orders, generate leads, and keep your account organized.
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Connect with Customers and Drive Outcomes
The last thing you need to do is to connect with customers and drive outcomes. You can use WhatsApp Business to send and receive messages, photos, videos, documents, voice notes, and more. You can also make free voice and video calls with your customers. You can use WhatsApp Business to provide customer support, confirm orders, send receipts, share updates, offer discounts, collect feedback, and more. You can also use WhatsApp Business to measure your performance and get insights into your customer behavior.
Conclusion
WhatsApp Business is a powerful tool that can help you communicate with your customers, showcase your products and services, and grow your business. You can join the beta program to test new features before they are released to the public. You can also use the app to create a business profile, catalog, messaging tools, labels, and more. You can also use the app to connect with customers and drive outcomes. WhatsApp Business is easy to use, secure, reliable, and free. If you want to take your business to the next level, download WhatsApp Business today!
FAQs
What is the difference between WhatsApp Business App and WhatsApp Business Platform?The app is for small businesses who personally manage conversations with customers. The platform is for medium to large businesses who communicate with customers at scale through programmatic access.
How can I join the WhatsApp Business Beta Program?You can join the beta program by following the instructions for Android or iPhone users in this article.
How can I create a catalog on WhatsApp Business?You can create a catalog by tapping on 'More options', then 'Business tools', then 'Catalog'. You can then add products or services by tapping on 'Add new item'.
How can I use messaging tools on WhatsApp Business?You can use messaging tools by tapping on 'More options', then 'Business tools', then 'Messaging tools'. You can then set up greeting messages, away messages, quick replies, and message templates.
How can I use labels on WhatsApp Business?You can use labels by tapping on 'More options', then 'Business tools', then 'Labels'. You can then create new labels or edit existing ones. You can also apply labels to chats by tapping on 'More options', then 'Label chat'.
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